About Garnet Creative

Run by Karen Pasternack Straus, a graphic designer with an MBA and substantial marketing experience, Garnet Creative is the partner you’ve been seeking. Garnet understands business from your perspective, can speak compellingly to your target audience, and will work seamlessly with you and your team to accomplish your goals.

Garnet’s Creative’s key strengths are in clarifying your audience(s) and their needs, and building a product roadmap and communications to reach them. Services focus on graphic design, including identity, publications, websites (mostly WordPress) and more. Consulting includes message development, business strategy and product management. Although my client base is diverse, I focus on B2B technology companies and nonprofits.

Karen was also a partner at WebMoxie for 6.5 years, which supported larger projects and provided additional services including copy writing, video production, web apps, digital marketing campaigns, trade show prep, and even a complete outsourced Marketing Department. She still works with many of those clients, primarily non-profits and B2B product and service providers, and loves startups!  (Something about the possibilities — and the chaos — brings out the best in us!)

Inquiries are welcome from prospective clients as well as agencies and design firms. Garnet Creative services are available on a freelance or retainer basis.

References:  see LinkedIn profile